![]() ![]() Perfect the DetailsOnce you have pinpointed the users' needs, you must create services with the details totally perfected, like only we can offer. Furthermore, user needs are always changing, so you must be attentive to their changes and keep your data up-to-date. Only then will you be able to uncover our users’ hidden needs. You must analyze the data in depth, not just going on a hunch, and use that as the basis for your decisions. If you misidentify what our users need then your very starting point is going to be wrong. You must ensure that the users trust us during every step of the service development process, from pinpointing user needs in advance to releasing distinctive services that embrace those needs.Īlways Data-drivenThe most crucial element when creating a service is to identify user needs accurately. That is why you need to think from the users’ perspective at every step of creating a service, from start to end. Nine keywords are organized into three groups of three, so that we can put them into practice more readily.īecause only services that users find interesting and choose to use can survive, let alone become industry leaders, users are the foundation and core of our services. ![]() Three core directions - Users Rule, Get It Done, and Lean & Mean Teams - set the standard for creating services, working as individuals, and collaborating as part of a team. ![]() Moving forward, we will never stop taking on the challenges of creating a WOW! Life Platform.īy “Values”, we mean the way we should work to achieve our Mission. In order to reach that goal of earning our users’ support and loyalty, we must continue to challenge ourselves with a fighting spirit and the determination that “We can do it”, no matter what. 1 services that users depend on for the foundation of their daily lives, and you’ve created a “life platform”. 1 services that lead the market and change paradigms always have a WOW! factor. To make a WOW! service, you need to give your everything to your projects. ![]() Because users will not choose a mediocre No. 1 services that are adored by countless users. 24/7, from when our users wake up until they fall asleep, we strive to support the overall life of the users. By “life platform”, we mean that we provide services that are closely connected to our users’ lives, impacting all aspects of daily life. We connect with our users through our wide range of services, like search, messenger, media, commerce, fintech, and AI. In the fierce process to reach such a high standard, you’ll be able to find a clue to WOW!. But WOW! cannot be created from mediocrity, so it’s fundamentally important that we set our sights higher than anyone else - so high that others think it’s unreachable and give up. If this were easy to do, everyone would do it. Together, that makes “WOW!,” and that needs to be our goal.WOW! begins with big ambitions - aiming for 120 out of 100 and tenfold growth rather than twofold or threefold. In order to become the choice of users and deeply impress them, we have to realize both “WOW” and “!”. "WOW!” is “an unprecedented experience that you just have to share with others.” “!” represents “astonishment beyond imagination”. WOW = “An unprecedented experience that you just have to share with others”! = “astonishment beyond imagination” Moving forward, we will keep challenging ourselves to use our technology and services to create new and unexpected value in our users’ daily lives. We have steadily expanded our presence in the business landscape and the number of services we offer our users, which in turn has caused our impact on our users’ lives to grow. Mission & Values Create an amazing life Platform that brings WOW! to our users.įrom when you wake up until you fall asleep, as the foundation for your daily life, we aim to surprise, inspire and make your life better. ![]()
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